Happiness resides not in possessions and not in gold; the feeling of happiness dwells in the soul


Thank you for taking my Entrepreneurial Profile Test.  Based on your answers you profile as a…


Dadpreneurs are lifestyle entrepreneurs who have taken the decision to construct their lives in a meaningful way outside of the 9 to 5 corporate straightjacket.  They tend to build their businesses around an interest or area that they love, while allowing themselves the freedom to construct their working hours exactly as they wish giving them the flexibility to spend time with their family.

Dadpreneurs are usually risk averse, particularly when it comes to taking on bank loans or debt.  They would prefer to start their business on a shoestring and build it organically rather than have the stress of debt over their head.

Even as the business takes off, Dadpreneurs can be reluctant to allow the business to grow, preferring to maintain a healthy life/work balance.  Those Dadpreneurs that do get the taste for success develop into Sociopreneurs or Passionpreneurs – although their motivation for growth is almost always about allowing larger numbers of customers to enjoy their product or service, rather than driving the business purely for profit.

Dadpreneur businesses are frequently cause-related and are often run with strong ethical values which will not be compromised for the sake of generating extra money.

Dadpreneurs can often be highly creative and great at marketing, but lacking the business acumen to ensure that there is a strong business model to ensure their business generates profits along with revenue.  This is where it is important to consider bringing a good ‘numbers savvy’ or commercial partner into the business, even if only in an advisory role.

Many Dadpreneurs opt to run their business from home – or they choose a setting which is distinctly non-corporate.  Dadpreneurs prefer to be based close to their family rather than commute, and often create ‘virtual’ internet based businesses.

Because of their desire for work/life balance and aversion to the stress of financial burden, Dadpreneur businesses do not always achieve their full potential.  Their businesses are restricted by a lack of development capital as well as their desire to keep the business manageable.

But the majority of Dadpreneurs would prefer to settle for a well run lifestyle business than have the headache of running a larger operation.

Dadpreneurs can also be suited to lifestyle franchise opportunities or other ‘ready made’ businesses, which require minimal capital investment and can be run on an extremely flexible basis.

For more information on how the test is compiled, please click on  How_The_Test_Works.

I hope that this definition resonates with you, but if you do have any feedback on your result please do write and let me know at

I would value your input.



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